In the most simple of terms, The Alicia™, is the single most revolutionary concept in feminine hygiene since the tampon.

Women old enough to remember what life was like before tampons became commonly available and easily affordable; that time when you had to struggle with pads, belts and clips, would recall that the tampon opened the doors to a new world of freedom.

The pad is now much more wearable, however does not allow the freedom of a tampon. With tampons and pads the concern is what happens after they're used! Most end up either in sewage treatment plants, in landfill or being incinerated with none being particularly environmentally friendly.

It's time for something new. The Alicia™ delivers that option!

Imagine a feminine hygiene product that lasts for years, was reusable, washable, leak-proof, safe and discreet. Imagine never again having the difficulty of disposal, of needing to carry bulky, essential supplies, where-ever you go, never again having to discreetly borrow from girlfriends at work or at functions, never again having to send a man on a late-night dash to the store!

For health and environmental concerns, some women choose not to use tampons. Women in developing countries are far less likely to have any forms of menstrual protection available, resulting in the necessity to use crumpled newspaper, or old rags, or worse, a combination of dried leaves, cow dung and mud.

For all women, and for these women especially, The Alicia™ is an innovative breath of fresh air and is the first new product in over 40 years wanting to make a difference for all women globally!

The Alicia™ has no problems associated with toxic shock syndrome, bleaches, perfumes, dioxins and other contaminants. It has no effect on the naturally anti-microbial secretions of the vagina, in other words it won’t dry the mucus membranes. It is washable and reusable.

The Alicia™ is economical and priced competitively, and we will work with Governmental Health Organisations globally to subsidise the cost of providing The Alicia™ to women in underprivileged communities.